Improve lifestyle and business processes

Need to detail the target market profiles, key buying behaviors, and decision motivators for consumers and organizational target markets. No more than 230 words though please! Below is the desciption of the organization;

Interaction Application is a newly formed corporation looking to serve the individual and business markets interested in harnessing technology to improve lifestyle and business processes. AppTime offers users the ability to check the wait time of local restaurants, hair salons and other entertainment venues. Moreover, AppTime provides venue owners the ability to push customer flow time to off-peak hours; essentially increasing capacity. As a newly created application, AppTime stands to assume extreme growth in both domestic and international markets.

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